PREMIÈRE VISION DENIM OPENS ITS DOORS IN MILAN: INNOVATION AND SUSTAINABILITY AT THE HEART OF THE SS27 EDITION
26 November 2025 | Superstudio Più | Milan
Première Vision Denim, organised by GL events Exhibitions, returns to Milan today with a new edition firmly focused on responsible innovation. As a landmark international event for the denim ecosystem, the show reasserts its role as a leading platform for a sector undergoing profound transformation.
A LABORATORY OF IDEAS TO SUPPORT THE INDUSTRY’S EVOLUTION
For the Spring–Summer 2027 season, Première Vision Denim brings together more than 65 international exhibitors representing the full breadth of the value chain. The show offers a refreshed visitor journey designed to inspire, inform, and support professionals as their industry continues to evolve.
Recognised figures, trend experts, and emerging designers gather in Milan to share visions, expertise, and forward-looking innovations—strengthening the show’s mission to provide a space for collective reflection and creative momentum for brands, creators, and manufacturers.
INNOVATION, SUSTAINABILITY AND NEW CREATIVE APPROACHES
Two main themes shape this edition:
- Innovation, showcased through new processes, responsible materials, and technological solutions that are transforming industry practices.
- Responsible luxury, illustrated by a selection of premium exhibitors and committed initiatives that are redefining denim with a heightened focus on sustainability.
The show also introduces several major new features: an expanded Fashion District, a dedicated space for emerging designers, a redesigned Denim Index to facilitate sourcing, and a renewed Denim Forum offering an inspiring interpretation of the season’s trends.
A STRATEGIC ASSET FOR GL EVENTS
Première Vision Denim reflects the strength of GL events’ integrated model:
- A leading international event, bringing together key players and structuring a global professional community around the industry’s major transformations.
- A recognised expertise in content creation, enabling the Group to deliver a rich, forward-looking and high-value experience for both exhibitors and visitors.
- A commitment aligned with GL events’ sustainability strategy, placing responsibility, innovation and collaboration at the centre of every exchange.
By developing such events, GL events reinforces its role across the industries it supports: uniting communities, fostering inspiration, accelerating professional dynamics, and promoting a responsible vision for sector development.
With its distinctive positioning, refreshed content and ability to anticipate market evolutions, Première Vision Denim once again affirms its status as a strategic meeting place for denim brands, designers, manufacturers, and innovators.
More information on the Première Vision website.