As an integrated Group operating in all event professions, GL events works in three major segments:
event organisation, event venue management and services for fairs, congresses and events.
© Odile Decq architect / Felice Varini – Altitude 150
Two weeks of new ideas for agriculture
Massey Ferguson, a world leader in agricultural machinery, understands the importance of sustainable development and notably the challenges of sustainable agriculture. The company shared its "Vision of the Future" with farmers from Europe, Africa and the Middle East at a special event organised from 22 August to 2 September. Each day, 700 visitors attended the event at the "Institut Polytechnique LaSalle de Beauvais" and discovered over 75 machines on demonstration in the fields. The visitors were even able to test drive the machines, allowing them to get better acquainted with the brand and give hands-on feedback about the equipment. The company's goal was to meet farmers directly and increase their awareness of practices aimed at developing profitable and environmentally-friendly farming for the future. A special programme of conferences and workshops rounded off the day.
GL events provided all the services for this new agricultural event, from the reception structures and signage to lighting and sound; it took a total of three weeks to install all the equipment and fittings.